At Audiomob, we continue to innovate to help developers deliver smarter in-app experiences. SDK version 10 introduces upgrades that enhance performance tracking, user experience, and ad management.
Smarter Revenue Insights with ILRD
Impression Level Revenue Data allows developers to access detailed revenue insights before, during, and after each ad request. This means developers can track how much each impression earns in real time, gaining full visibility into performance at every stage.
Seamless Ad Caching
Our SDK now preloads and caches ads in the background to reduce latency and improve fill rates. This ensures that users experience instant and uninterrupted audio playback without buffering or delays. Developers benefit from higher engagement rates and more reliable delivery, while users enjoy a more seamless and consistent ad experience.
Ad Units for Granular Control
Audiomob now supports ad units that allow developers to manage multiple ad placements within a single app. Each ad unit can be individually tracked and reported, giving developers the flexibility to test and optimize performance across different sections of their app. This update simplifies integration and enables precise analytics across all placements.
Automatic CMP Support
SDK 10 automatically detects consent data through integrated CMP support and securely passes this information to advertisers and exchange partners. This ensures compliance with global privacy standards while reducing the need for manual configuration. Developers can stay focused on building their apps, knowing that user consent is handled seamlessly and accurately across every ad request.
Webhooks and Server Side Tracking
Developers can now set up webhooks to enable server-to-server communication for tracking events and issuing rewards. This means in-app actions such as completed listens or rewarded engagements can be verified and processed directly on the backend, ensuring better data accuracy and more secure tracking.
Open Measurement Certification
Audiomob SDK version 10 includes Open Measurement support, and we are proud to be the only in-app audio provider certified as Open Measurement SDK compliant. This certification allows developers and advertisers to verify viewability and performance through trusted third-party partners. It enhances transparency, builds advertiser confidence, and reinforces our commitment to maintaining the highest industry standards for in-app audio advertising.
Enhanced User Experience with Ad Muting
Skippable Ads have been renamed to Standard Ads. SDK version 10 introduces ad muting for standard ads, giving users the choice to mute instead of skip. If a user mutes an ad, all subsequent ads will also remain muted, creating a smoother and more respectful user experience. This feature maintains engagement while offering users greater control over how they interact with ads inside your app.
Conclusion
Audiomob SDK version 10 represents a major leap forward in transparency, efficiency, and user experience. It gives developers the tools to optimize performance, streamline integration, and deliver high quality in-app audio advertising. Update our Unity Plugin, today and experience the power of our next generation SDK.
