Warner Music Group
Elevate the reach of musician Joel Corry using audio banner ads. Simply put, they are powerfully impactful. Add games into that mix, and the potential is phenomenal.
Using Audiomob also gave Warner useful feedback on where potential audiences lie, seeing that casual mobile games like Wordscapes delivered the best results.
1000
%
+ increase in CTR
Performance.
3.16%
Click-through rate.
0.3%
Bounce rate.
Leaving the landing page without further interactions.
1063.33%
Increase in click-throughs.
vs. 0.01 - 0.3% traditional visual banner ads.