HMRC

In October 2025, we partnered with HM Revenue & Customs (HMRC) to support young adults earning income through side hustles to understand their tax obligations.

Our Rewarded, Standard and Moments Audio Ads ensured messages were heard
in moments of high attention, driving strong engagement, recall, and behavioural intent.

Orange background

Performance.

95.2%

Listen Through Rate

0.59%

Click Through Rate

UK

Region

Rewarded,
Standard
& Moments

Integration format